TUCSON, Ariz., Nov. 30, 2017 /PRNewswire/ — DNX Foods announced today a partnership with Whole30 to provide its reformulated nutrient-dense line of grass-fed beef and bison bars to the Whole30 community nationwide. The Whole30-Approved® protein bars combine 10-14 grams of real protein with organic fruits and vegetables in a balanced 1.5 oz. bar. The 100 percent grass-fed protein bars are shelf-stable for one-year, non-GMO, free of gluten, soy, MSG, dairy, and added sugar, and are sourced from beef and bison raised without the use of antibiotics or added hormones. They are ideal for emergency snacks, meals on the go, or post-workout nutrition.
Whole30 is a 30-day nutrition reset, designed to help put an end to unhealthy cravings and habits, restore a healthy metabolism, heal the digestive tract, and balance the immune system. Created in 2009, Whole30 has helped millions of people change their health, habits, and relationship with food.
Whole30 co-creator Melissa Hartwig serves on the DNX Advisory Board and said, “Given today’s busy, modern lifestyle, I’m always on the lookout for convenience food that meets Whole30’s incredibly high standards for ingredients and sourcing. I’ve loved DNX bars from the start and have enjoyed contributing to their Board, but when they told me they were planning to reformulate their ingredients specifically to serve my community, I knew I had chosen well. I am so excited to share their mission and amazing-tasting bars with the Whole30 community—I just hope they’re prepared for the demand!”
“We felt a natural connection with Whole30 from the moment we met Melissa and the Whole30 team, and are thrilled to be working together with this values-based program with which we have a common purpose and passion for motivating healthy lifestyles,” said John Rooney, founder of DNX Foods. “Aligning with business partners on core principles of honesty, transparency, and sustainability is something we can really celebrate.”
The current line of high-protein, nutrient-rich bars come in five unique and delicious recipes. Individually priced at around $2.99, the bars are packed with organic superfoods, made with 100 percent clean ingredients without preservatives. The Whole30 approved bars will be available in December at dnxbar.com and shortly thereafter on Amazon and in several hundred retail stores across the U.S.
SOURCE DNX Foods