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FitCloudConnect Launches VAR (Value-Added Reseller) and OEM Program as Part of New Fitness Industry Alliance Initiatives

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OTTAWA, Ontario, Nov. 30, 2017 /PRNewswire/ — FitCloudConnect, the fitness industry’s leading Online Fitness Platform to help fitness clubs/studios, wellness providers and equipment manufacturers to quickly and easily kickstart their online streaming presence, today announced new programs for value-added resellers as well as OEM partners to earn new revenues and offer FitCloudConnect Virtual Fitness Training Center as part of their existing products and platforms.

The VAR program is being released to enable resellers across North America, Europe and other select global countries the opportunity to enhance their product lineup and earn extra revenue in bringing the FitCloudConnect solution to their customers. “We are very excited to launch this program and invite resellers globally to offer our technology to their markets. This first year of commercial operations required a lot of fine-tuning of the product and business model and we believe we are now at the point where we can offer this program effectively and scale to new geographic markets,” said Brad Weber, CEO of FitCloudConnect. “This has been an exciting year and we are looking forward to an even more exciting 2018 with this new program expanding our reach.”

In continuing the mission to provide the highest level of cooperation and integration with existing fitness industry technologies, FitCloudConnect has also launched an OEM Program. This program will enable existing technology providers such as club management systems, mobile app providers, and others to build the FitCloudConnect streaming platform into their product. This OEM integration will allow existing technology providers to offer new cutting-edge streaming technology as part of their product and enhance their value proposition as well as earn additional revenue. “This OEM program is perhaps the most exciting stage in our evolution!” says Weber. “We have always welcomed the opportunity to integrate our product with our customers’ existing technology solutions using our REST-API’s, but taking it to the next level by enabling these companies to OEM our streaming technology and build a unique club experience that clubs and members can see as an available option and turn on easily just makes sense for everyone.  We believe that Peloton, who has been mostly close-lipped over the last few months since their significant capital raise of $325 million in the spring, have likely been experiencing continued rocket-fueled growth in the live streaming market. If fitness clubs are not planning their fitness streaming online presence going into 2018, they will be left behind as many clubs have started adopting the idea and

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